How to get the most out of your corporate event’s photographs? These 9 tips will help you out!
Business events have become occasions that today require a professional corporate event photography service. To do that successfully, you need to stand up to the challenge. Shots of people in suits, mingling, networking, and sharing professional ideas at such events need all to blend together.
Boring corporate event photographs will not only reflect poorly on the brand, but it will also hurt registrations, that is why consumers use imagery as a primary way to determine the value of certain events before they register.
Capturing interesting and worthy photographs at a corporate event can be possible if you get the right professionals. A corporate event photographer always needs to look a step further and spark the interest of potential attendees. And to do that successfully, here are 9 corporate event photography tips that every photographer usually puts in practice on this type of occasion.
1. They know the type of photos the clients want
With the initial planning of corporate event photography, it is essential to know what is the thing that will be promoted at the event. If it is social media, then, the photos need to be cropped and work as square on mediums such as Instagram, Facebook, and LinkedIn. If a business event photography requires creating posters or banners, then, the shots need to work on a larger scale and even narrow dimensions.
2. They collect information about the venue
In general, most photographers visit the venue before the event. That is the best thing that they can do and will help them prepare for the shoot. This way, they will be able to see the lighting conditions and decide which camera angles are the best, and maybe even do a test shoot.
Another reason photographers need to do that is to look where they can store the equipment, which is also very important. Another thing to keep in mind is that they tend to ask for a schedule of speakers so that they can plan the coverage and make priorities.
3. They make a shot list
The shot list will prevent the photographer from missing anything important from the corporate event. It is best to start with a medium shot of the keynote speaker, and then move to close-ups and at the end, capture the entire audience.
4. They dress accordingly
What many photographers forget to do is to dress accordingly for the event, even though they are the photographers, there is a certain dress code that they need to follow. The mark that separates a professional from an amateur is the way they handle the dress code. A professional will blend in with the rest of the people at the event.
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5. They rely on natural lighting
Professional event photographers need to take advantage of the natural light as much as possible. Therefore, they avoid using flash. Unnatural light makes the image feel like a photograph and takes the viewers out of the moment.
6. They use abstract shots of marketing
While it is important to get shots of the attendees having fun and mingling at the corporate event, it is also important to get some abstract shots. These will contribute to capturing the essence of the event and add more layers to it.
7. They Make backups
Depending on the contract with the client, the photographer might be asked to hand over the photos at the end of the day. If that is the case, the photographer has to keep at least one copy. There are different situations when the clients might need an additional set, so photographers tend to be always prepared.
8. They know their value
Corporate event photography usually does come at higher rates than the other types of photography. A solid portfolio is a good pointer of professional work, which also sets the price.
Your business is holding a corporate event soon or does it regularly? Then you might need the photography and film services of Jacky Reuter. We consist of a team of skilled and talented photographers that have worked on many corporate events.
We can help you capture the image your business needs and deserves. For all those future clients who are interested in purchasing such services, take a look at our extensive portfolio. Jacky Reuter is your number one choice for corporate event photography.
In Jacky Reuter we can capture the art within the best moments of your life. If you need professional photography and films crafted with care and attention to detail, please don’t hesitate to contact us through our contact page.